One interesting fragrance study suggests that exercise might not be the easiest way to look like you’ve lost those extra holiday pounds. Dr. Allen Hirsch and his team at the Smell and Taste Treatment and Research foundation have recently found that the perception of body weight could be affect by the fragrance you wear.
In the study, four groups of about 50 men each looked at a woman (actual stats 5’9”, 245 lbs) and estimated how much she weighed. With three of the groups the woman was wearing one of three different fragrances (citrus floral, sweetpea/lily of the valley, and floral/spicy). For the fourth group the woman wore no fragrance.
The researchers then compared the weight estimates of each group for
differences. Surprisingly, when the woman wore the floral/spicy fragrance, the men estimated her weight to be 4 pounds less than her actual weight. And if the guys liked the fragrance, they said she looked a full 12 pounds less! Without a single sit-up being done.
It certainly couldn’t hurt to start wearing a floral & spice fragrance.
Who wouldn’t want to spray on a fragrance and look like they lost
Powered by Facebook Comments